However, the leak seemed to disrupt the planned rollout, prompting a swift and angry reaction from Eilish. In a now-deleted Instagram story, the artist didn’t mince words, explicitly calling out Rolling Stone. “Fck Rolling Stone,” she wrote, following up with another post stating, “Fck you guys @RollingStone,” accompanied by a clown emoji. The publication has since made updates to the controversial article, but not before it spread across platforms like Reddit, igniting conversations among fans and followers.
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Despite this hiccup, Eilish has not let the situation dampen her enthusiasm for the album’s promotion. She’s engaged in a variety of promotional activities, including a unique move where she added numerous fans to her close friends story on Instagram, creating a buzz and further raising anticipation for the album’s release. Eilish’s announcement post featured her underwater, hinting at the thematic elements of “Hit Me Hard And Soft.” The singer has co-written the album with her brother Finneas, with whom she has previously collaborated on multiple successful projects.
Reflecting on the album, Eilish shared her excitement and pride, saying, “Finneas and I truly could not be more proud of this album and we absolutely can’t wait for you to hear it. Love you love you love you.” The collaboration between the siblings has been a hallmark of Eilish’s music, bringing a depth and authenticity that fans have come to love and expect.
Despite the tracklist leak controversy, “Hit Me Hard And Soft” is poised to be a significant release for Eilish, marking another chapter in her evolving music career. The album is set to be released via Darkroom/Interscope Records, and if the buzz around today’s events is anything to go by, it will be one of the year’s most talked-about music drops. Fans are eagerly awaiting May 17, ready to dive into Eilish and Finneas’s latest creation, tracklist leak notwithstanding.